Wednesday, November 11, 2009

What is your purpose?

Executing that "thing," or doing that "activity" for the "initiative" is great – but what if "it" has nothing to do with your purpose, mission or vision. Everything and everyone was created for a purpose – a desired end result. More often than not, that purpose is not very clear. This is why many engage in "busy work" - unproductive activities that have nothing to do with getting you to where you should be going.

The way to minimize this problem is to clearly define your purpose – that reason that you exist.

The enterprise that has a clear vision and mission easily avoids or eliminates distractions, initiatives and activities that do not lead to their vision. The individual with a clear sense of purpose does the same.

How do you know if there is a clear purpose? You could ask. However, the most effective way is to look at the activities performed. They (activities, initiatives) are the symptoms – the telltale signs.

A question that is often uncomfortable, for individuals and organizations alike, is: What is your purpose?

A clear answer to that question is the beginning of success.

Photo by: Daniel Morris


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1 comment:

  1. "Measure what your communicate" is our motto and, incidentally, a pretty good definition (on a case by case basis) of "purpose". An individual's purpose is to help achieve (and further refine) the organization's goals. We believe goals should be communicated and measured using a consistent and unique scale. http://compliantia.com/

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